Starting a podcast on Apple is a multi-step process. Here's a simplified guide:

1. **Create Your Podcast:** This includes recording the audio, editing it, and finalizing your content.

2. **Podcast Artwork and Description:** Create an engaging podcast cover art and write a compelling description. Apple has specific requirements for podcast artwork. It should be a square image in JPEG or PNG format, in the RGB color space, with a minimum size of 1400 x 1400 pixels and a maximum size of 3000 x 3000 pixels.

3. **Hosting Your Podcast:** Apple Podcasts does not host podcasts. You'll need to choose a podcast hosting platform where you'll upload your podcast files. Some popular podcast hosting platforms include Libsyn, Podbean, and Spreaker.

4. **RSS Feed:** Your podcast host will provide an RSS feed link for your podcast. This link is what you'll submit to Apple Podcasts. It allows Apple to pull in your podcast episodes onto their platform.

5. **Submit Your Podcast to Apple Podcasts:** You'll need an Apple ID to do this. Go to Apple Podcasts Connect (https://podcastsconnect.apple.com/), sign in with your Apple ID, click on the '+' button at the top left of the dashboard, and paste your RSS feed URL into the provided field. Click 'Validate', and if everything is okay, click 'Submit'.

6. **Review and Approval:** Apple will review your podcast submission. This can take anywhere from a few days to a couple of weeks. Once approved, your podcast will be available on Apple Podcasts.

7. **Promote Your Podcast:** Now that your podcast is live on Apple Podcasts, you can start promoting it to increase its visibility and attract listeners.

Remember, consistency is key in podcasting. Make sure you have a regular schedule for releasing new episodes.